How to set up the album catalog for brand corporate brochure planning
How should brand corporate brochure planners set up the catalog of this album? For a company, this picture album is a business card for external display. Through such a picture album, a very important aspect of the company can be displayed, and a certain reputation can be formed among the user group.
This album not only condenses a lot of the essence of this company, including its products and services, but also includes some of its development concepts and culture, etc. So you can't be careless when making this album. For example, the table of contents of a Japanese picture album needs to be carefully arranged and set up. Let's introduce how to set up the table of contents.
Brand corporate brochure planners can consider these aspects when making the catalog of this album. For example, this catalog first has a company introduction, because when users look through this album, they will definitely get this album. The first impression is that they want to know which company this brochure is introducing. Then users need to have a general understanding of the company through this brochure, so company introduction is essential.
When setting up a company introduction in the brochure, there is still a lot of content to be introduced. For example, what kind of process did the company go through and then developed to the current stage? The development process should be included in the company's introduction information. It contains detailed descriptions, and the company's profile information should also be included. In addition, it should include the company's organizational structure, possible teams, possible experts, and businesses within the company, etc. The next directory is products and services. The company's relevant core products, or some information about the company's product marketing, or service projects, etc. can be presented in the catalog.
The next step in brand corporate brochure planning is to set up event promotions, because many companies may engage in some event promotions, and this kind of album can just promote the content of canceled events, so this part is essential . In addition to event promotions, the next step inside may involve culture and honor.
Then cultural honor may include brand value, the development philosophy of the company, and some information about the company's partners. The last part of the catalog cannot be future planning, so under this big catalog title, there may also be other small catalogs, such as future market prospects, competitive advantages, or future development. Implementation plans and more.
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