How to optimize images

Website images can attract users' interest, enhance user experience, and bring considerable traffic to the website. However, search engines are lacking in image collection, which requires SEO workers to optimize images. Today's website ranking optimization The company analyzes image optimization techniques.

1. Size of website images
First of all, the size of the image is very important. If the image is too large, the loading speed of the web page will definitely be affected. If the website bandwidth and traffic are limited, it will be more affected, which will directly cause the page to have a high bounce rate, further causing the page ranking effect to be slow. . Secondly, pictures that are too large can easily cause confusion in the page layout, leading to an imbalance in the overall structure. When users browse the web, they only pay attention to the pictures, which distracts their attention and greatly reduces the aesthetics, affecting users' browsing. It is generally recommended that when optimizing images, the website should compress the images to a small size while ensuring the clarity of the images, so as to improve the loading speed of web page images.

2. Location of website images
The position of the picture is related to the layout and aesthetics of the entire page. Therefore, the position where the picture appears is equally important. Picture information is often more able to attract users' attention than text, so users' reading habits can be used to display key information in the theme position of the page through pictures. At present, the application rate of pictures is also gradually increasing. Through the combination of pictures and text, users can better introduce the content of the article and deepen the readers' browsing impression.

3. Clarity of website images
Images are shown to users, so their clarity is unquestionable. At present, search engines cannot reasonably distinguish the clarity of images, but it has a great impact on user experience. If users browse a web page with blurry images, they may be more disappointed than without images, and the trust of the website in the hearts of users will also be reduced. The speed and clarity of image opening sometimes directly affect user decision-making and directly determine the readability of the content, thereby increasing the bounce rate.